In the first two articles of the series we looked at 4 ideas for mobile landing pages that may be adapted for any business. They were:
– Video + Quiz + Offer + Click-to-Call
– The mobile marketing: Tip Page ‘ + Social Media
– The ‘Plus 1 ‘ Downloadable Coupon And Booking Form
– The Client Satisfaction Questionnaire
Killer Mobile Landing Page Concept 5
Build Your Marketing Around Mobile Landing pages
Build noticeably better marketing infrastructure by tapping into the explosion in Android phone use and begin using mobile landing pages to their full potential.
Mobile landing pages can be bespoke, matched to your branding, media rich, dynamic, interactive and provoking.
By planning landing pages to enrich you regular marketing and seasonal campaigns you can engage your market in a way that develops more leads for your business.
Mobile landing pages are cost-effective to build and fun to design.
You can design them to support marketing, corporate communications, direct mail campaigns, yearly reports, stakeholder interaction and customer service.
You may use them as optimized landing pages for SMS marketing, QR Campaigns and mobile pay per click campaigns.
Killer Mobile Landing page Idea 6
Use Video Imaginatively
Video marketing is a winner for so many reasons. Put a video on You Tube immediately you’ve a video landing-page.
These are some of examples how to use video:
– A sequence of positive video testimonials to support a direct mail offer
– Use video to demonstrate your product and its features
– Interview members of your team. Use video to let the world know about you can help your customers and the reason why they should have confidence in you as a service supplier
– Use videos as sales messages. If for instance you’re selling software, online coaching or an e-book on Amazon use a video especially to get people to click through and make that investment
Get used to developing video assets to support your marketing. Build it into how you work.
I run a creative mobile advertising agency in Plymouth, Devon, hope you enjoyed part 3.
See you for part four of my four part article series on Killer Mobile Landing Page Concepts.
By Stephane Kolinsky owner of Springboard Outsourcing a leading mobile internet sites development agency in Plymouth, Devon. My company also handles mobile advertising campaigns in Plymouth, Devon
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